Privacy Policy

Last updated: 02 April 2026

Your home is a personal space. So is your information. At Plüm, we handle your personal details with the same care and thoughtfulness that goes into every piece of furniture we sell.

This Privacy Policy explains what personal information we collect, why we collect it, how we store and protect it, and the choices you have. It applies to anyone who visits our website, makes a purchase, or gets in touch with us.

Plüm - a brand of Plum Home is operated by JYS Apex Pty Ltd ("Plüm", "we", "us" or "our"). We are committed to protecting your privacy in accordance with the Australian Privacy Principles set out in the Privacy Act 1988 (Cth). For more information about those principles and your rights, visit the Office of the Australian Information Commissioner at oaic.gov.au.

By using our website or providing your personal information to us, you consent to its collection, use and disclosure as described in this policy.


1.  Who This Policy Applies To

This Privacy Policy applies to you if you:

  • Visit or browse our website from within Australia
  • Purchase furniture from us or make an enquiry about our products
  • Contact us by email, phone, post, or through our website
  • Are a supplier, business partner, or prospective partner engaging with us in Australia
  • Are a current or prospective employee of Plüm

If you are under 16 years of age, please do not provide us with your personal information. Our website is not directed at anyone under 16, and if we become aware that we have collected personal information from someone under that age, we will delete it promptly.


2.  What Personal Information We Collect

"Personal information" means any information that identifies you, or from which you could reasonably be identified. Depending on how you interact with us, we may collect:

Contact and account details

  • Your name, email address, phone number and delivery or billing address
  • Login credentials if you create an account, including username and password
  • Your age, gender or date of birth, where relevant to your purchase or enquiry

Purchase and transaction information

  • Details of the products you have browsed, added to your cart, or purchased
  • Order history, delivery preferences, and any communications about your orders
  • Information related to warranty claims, returns or complaints

Website and device information

  • Your IP address, device type and browser information
  • Pages visited, time and duration of your visit, and how you navigated our website
  • Referral source — how you arrived at our website

Communications and feedback

  • Messages you send us via email, live chat, contact forms or social media
  • Reviews, survey responses, or other feedback you choose to share with us

Employment-related information

  • If you apply for a role with us: qualifications, employment history, references and relevant skills

We only collect what we genuinely need. If you choose not to provide certain information, we may not be able to process your order, respond to your enquiry, or provide some services — but we'll always let you know.


3.  How We Collect Your Information

Directly from you

Most of the personal information we hold comes directly from you — when you make a purchase, create an account, sign up to hear from us, contact our team, or leave a review.

Automatically, when you use our website

When you visit buyplum.com.au, we automatically collect certain technical information through server logs and cookies. This helps us understand how our website is used, improve your experience, and keep things running smoothly.

Cookies and similar technologies

We use cookies — small files stored on your device — to remember your preferences, understand browsing behaviour, and support our marketing activity. Cookies may collect information that, on its own or combined with other data, identifies you as an individual.

You can manage cookie preferences through your browser settings. Disabling cookies may limit some functionality on our website. Where we use third-party tools that collect data for marketing or analytics purposes, those tools operate under their own privacy policies, which we encourage you to review.

From third parties

We may occasionally receive information about you from third-party sources such as social media platforms, marketing partners, or publicly available databases. Where this happens, we handle that information with the same care as information you give us directly.

Payments

All payments on our website are processed through a third-party payment gateway. We do not see, collect or store your credit card or payment details — those are handled directly by our payment provider in compliance with the Payment Card Industry Data Security Standard (PCI-DSS). Their privacy policy will apply to the handling of your payment information.


4.  Why We Use Your Information

We use your personal information only for purposes that are relevant and necessary. These include:

  • Processing your orders and arranging delivery of your furniture
  • Responding to your enquiries, feedback, complaints or warranty claims
  • Managing your account and keeping your details up to date
  • Sending you order confirmations, delivery updates and other transactional communications
  • Where you have opted in, sending you information about new collections, promotions and events
  • Improving our website, products and customer experience through analytics and research
  • Detecting and preventing fraud or other unauthorised activity
  • Meeting our legal and regulatory obligations
  • Assessing applications from prospective employees or suppliers

We will not use your personal information for purposes beyond those listed here without letting you know and, where required, seeking your consent.

A note on marketing

If you've opted in to receive marketing communications from us, you can opt out at any time by clicking the unsubscribe link in any email, or by contacting us directly. We comply with the Spam Act 2003 (Cth) and will never send you unsolicited commercial messages.


5.  Who We Share Your Information With

We only share your personal information where necessary, and only with parties who handle it responsibly. This may include:

  • Our team members and related entities, on a need-to-know basis
  • Delivery and logistics partners who fulfil and transport your orders
  • Technology and IT service providers who support our website and systems
  • Payment processing providers
  • Marketing and analytics partners, where you have consented to marketing communications
  • Professional advisers such as lawyers or accountants
  • Government agencies, regulators or law enforcement, where required by law
  • A successor business, in the event of a sale or transfer of our business or assets

We do not sell your personal information. We do not share it with third parties for their own marketing purposes unless you have explicitly opted in.

We take reasonable steps to ensure any third party we share your information with handles it in a manner consistent with the Australian Privacy Principles.

Overseas disclosure

Some of our third-party service providers may be located outside of Australia — for example, cloud hosting or software providers. Where your personal information is transferred overseas, we take reasonable steps to ensure it is protected to a standard consistent with Australian privacy law. Countries where data may be held or processed include, but may not be limited to, the United States and the United Kingdom.


6.  How Long We Keep Your Information

We keep your personal information for as long as it is needed for the purpose it was collected, or as required by law. Once it is no longer needed, we take reasonable steps to securely delete or de-identify it.

For example, we may retain purchase records for several years to support warranty claims or meet tax obligations, even after your account has been closed.


7.  How We Keep Your Information Safe

We use a combination of physical, technical and administrative safeguards to protect your personal information from loss, misuse, unauthorised access, and disclosure. Access to personal information within our business is restricted to those who need it to do their jobs.

While we work hard to protect your information, no online system is completely secure. We cannot guarantee absolute security, and we encourage you to take your own precautions when sharing information online — such as using strong passwords and keeping your account credentials private.


8.  Your Rights

You have the right to access the personal information we hold about you, and to ask us to correct anything that is inaccurate, incomplete or out of date. To make a request, please get in touch using the contact details at the end of this policy.

In some circumstances we may not be able to provide full access — for example, where doing so would affect the privacy of another person, or where we are legally restricted from doing so. Where this applies, we'll explain why.

If you have a concern about the way we've handled your personal information, we'd always prefer to hear from you directly first so we can try to resolve it. If you're not satisfied with our response, you can lodge a complaint with the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au.


9.  Links to Other Websites

Our website may contain links to external websites — for example, our social media channels or delivery partner portals. We are not responsible for the privacy practices of those sites. We recommend reading their privacy policies before providing any personal information to them.


10.  Updates to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements or customer feedback. When we do, we'll update the effective date at the top of this page.

We encourage you to check back occasionally. Continued use of our website after any update constitutes your acceptance of the revised policy.


11.  Get in Touch

If you have any questions about this Privacy Policy, want to access or correct your personal information, or would like to make a complaint, please reach out to our Privacy Officer: